About Us

The Story Behind the Name “SIYO”

The brand SIYO was born out of a journey that began in 2019 with the launch of our first venture under the name SP Service Connect. Back then, our goal was to build a service-oriented business with strong customer relationships. However, well-wishers and mentors encouraged us to find a name that was shorter, more appealing, and easy to remember.

Inspired by this advice, we turned to Sanskrit to find a name that would reflect our core values. In Sanskrit,

• “Si” means service or binding, and

• “Yojaka” means connector or one who unites.

We combined these two ideas and coined the name Siyojaka — meaning “one who connects through service.” Though meaningful, the name felt too long for everyday use, so we shortened it to SIYO.

As fate would have it, we later discovered that “Siyo” also means “hello” or a warm greeting in the Cherokee language — perfectly aligning with our philosophy of starting every relationship with kindness and service.

Today, SIYO stands not only for our commitment to service and connection but also for a positive, welcoming spirit that we carry into everything we do — from our cleaning solutions to our customer care.

SIYO Liquid Detergent (SLIDE)

Established in 2021 in Alike, Karnataka, SIYO Liquid Detergent (SLIDE) was born from a vision aligned with Prime Minister Narendra Modi’s broader mission of Aatmanirbhar Bharat and women empowerment. Our initiative not only focuses on providing affordable, high-quality cleaning solutions, but also creates opportunities for women to lead, contribute, and thrive in the business ecosystem.

At SIYO, we are committed to producing a liquid detergent that is tough on stains, gentle on fabrics, and easy on the pocket—making cleanliness accessible to every household. Beyond product quality, we take pride in being a community-driven brand that supports local employment, promotes self-reliance, and encourages entrepreneurship among women.

Our journey continues as we strive to combine value, sustainability, and social responsibility—all in one bottle of SLIDE.